{"id":28656,"title":"Meet our CCO (Chief Cuddle Officer) Alfie","description":"Meet SeaSurf clothing's MD Alfie the Cockapoo","content":"<p><strong>Meet Alfie \u2013 Chief Cuddle Officer (CCO)<\/strong><\/p><p>We\u2019ll be honest\u2026 Alfie isn\u2019t exactly the brain of the SeaSurf operation.<\/p><p>His sense of smell is tragic, his eyesight is questionable at best, and loud noises turn him into a shivering puddle of fluff. Basically, if he were a compass, we\u2019d always be lost.<\/p><p>BUT \u2014 and it\u2019s a big but \u2014 this guy has <strong>serious leadership vibes<\/strong>.<\/p><p>With just one well-timed head tilt and a stare that could melt the polar ice caps, Alfie can charm <em>anyone<\/em> into giving him belly rubs. Even our notoriously grumpy Sea E O folds like a beach chair.<\/p><p>His daily schedule? Sleep, snacks, strolls.<br \/>Our role? Chauffeur, snack dispenser, and full-time poop patrol.<\/p><p>Honestly, none of the other staff get this kind of VIP treatment. But when you're this cute, rules don\u2019t apply.<\/p><p>So yes, he\u2019s a few biscuits short of a full bowl... but he\u2019s family. And let\u2019s be real \u2014 no one else wanted the job. Too much fetching involved.<\/p><p><strong>Alfie: saving the planet one cuddle at a time.<\/strong><\/p><p><\/p><p><img src=\"https:\/\/images.teemill.com\/ymsrz92fzkfecieevdfu9gbqfe1mpft3nzmtcvmoxvqasheh.jpeg.jpeg?w=1140&amp;v=2\" alt=\"ymsrz92fzkfecieevdfu9gbqfe1mpft3nzmtcvmoxvqasheh.jpeg.jpeg?w=1140&amp;v=2\" \/><\/p><p><\/p><p><\/p><p><\/p>","urlTitle":"meet-our-md-mad-dog","url":"\/blog\/meet-our-md-mad-dog\/","editListUrl":"\/my-blogs","editUrl":"\/my-blogs\/edit\/meet-our-md-mad-dog\/","fullUrl":"https:\/\/shop.oceanactivist.co.uk\/blog\/meet-our-md-mad-dog\/","featured":false,"published":true,"showOnSitemap":true,"hidden":false,"visibility":null,"createdAt":1686687974,"updatedAt":1742852772,"publishedAt":1742852772,"lastReadAt":null,"division":{"id":282540,"name":"SeaSurf"},"tags":[],"metaImage":{"original":"https:\/\/images.podos.io\/uw2d3s5h0myvucjjdkvfckmbg0k6rbobkmnlcdjsgiydazvf.jpeg","thumbnail":"https:\/\/images.podos.io\/uw2d3s5h0myvucjjdkvfckmbg0k6rbobkmnlcdjsgiydazvf.jpeg.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/uw2d3s5h0myvucjjdkvfckmbg0k6rbobkmnlcdjsgiydazvf.jpeg.jpg?w=1920&h=1440"},"metaTitle":"","metaDescription":"","keyPhraseCampaignId":null,"series":[],"similarReads":[{"id":50218,"title":"Clean water, not just clean PR","url":"\/blog\/protecting-nature-means-more-than-pr\/","urlTitle":"protecting-nature-means-more-than-pr","division":282540,"description":"A big shoutout to South West Water, Bournemouth Water, and Bristol Water for highlighting non-native threats like American mink and signal crayfish during Invasive Species Week. Raising awareness about the risks to our local ecosystems is important.  But there\u2019s something they didn\u2019t mention","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/avedoq1nywsioyzvavsfch0izslitvzybfrefrjp9a54ku6m.png.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/avedoq1nywsioyzvavsfch0izslitvzybfrefrjp9a54ku6m.png.jpg?w=1920&h=1440"},"hidden":0},{"id":50098,"title":"Greenwashing vs real change","url":"\/blog\/24-million-for-worcester-but-severn-trents-dirty-profits-tell-a-different-story\/","urlTitle":"24-million-for-worcester-but-severn-trents-dirty-profits-tell-a-different-story","division":282540,"description":"Severn Trent announced with some fanfare a \u00a324 million investment in Worcester\u2019s sewage treatment works.  There\u2019s talk of upgraded pump stations, sludge thickeners, and chemical dosing rigs.  Most importantly, they promise to remove more phosphates from wastewater\u2014something that should help protect the River Severn.","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/gzya11qs7hmpf0ipexjtppawusc8e3pwjznevgi41hgocle1.png.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/gzya11qs7hmpf0ipexjtppawusc8e3pwjznevgi41hgocle1.png.jpg?w=1920&h=1440"},"hidden":0},{"id":50052,"title":"South West Water should look in the mirror","url":"\/blog\/south-west-water-should-look-in-the-mirror\/","urlTitle":"south-west-water-should-look-in-the-mirror","division":282540,"description":"At SeaSurf, we\u2019re all about clean oceans, sustainable living, and ethical fashion.  Our eco beach clothing is inspired by the sea \u2014 and made to protect it.  That\u2019s why we couldn\u2019t stay silent after reading South West Water\u2019s latest press release","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/wfzvntgwirp02cilp5w6hegefnx2v5sbczsrp4wru2c1jqhr.jpeg.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/wfzvntgwirp02cilp5w6hegefnx2v5sbczsrp4wru2c1jqhr.jpeg.jpg?w=1920&h=1440"},"hidden":0}],"labels":[]}