{"id":47952,"title":"It\u2019s a Family Affair","description":"At SeaSurf, family isn\u2019t just part of the story \u2014 it is the story. The spark? Our son Thomas. At 14, he set himself a wild challenge: swim in the sea every month for a year.","content":"

\"nsp42fsahr6lhrukacn4q7hiwov574zseowmsfv37ku8m5gb.jpeg.jpeg?w=1140&project=seasurf-286280&v=2\"We\u2019re a beach-loving family from East Devon, raising four sandy kids and a passion for the sea.<\/p>

SeaSurf began at our kitchen table, inspired by Thomas, who at 14 swam in the ocean every month for a year in fancy dress \u2014 starting in his school uniform \u2014 to raise money for marine conservation.<\/p>

That spirit drives SeaSurf and Ocean Activist, our campaigning sub-brand. Together, we stand against fast fashion\u2019s waste and greenwash. Fashion is the world\u2019s third most polluting industry \u2014 we\u2019re here to change that.<\/p>

Every piece we make is a mix of 50 percent organic and 50 percent recycled cotton, built to last, and shipped plastic-free. Real family. Real beaches. Real change.<\/p>

SeaSurf & Ocean Activist. Make waves, not waste.<\/p>","urlTitle":"its-a-family-affair","url":"\/blog\/its-a-family-affair\/","editListUrl":"\/my-blogs","editUrl":"\/my-blogs\/edit\/its-a-family-affair\/","fullUrl":"https:\/\/shop.oceanactivist.co.uk\/blog\/its-a-family-affair\/","featured":false,"published":true,"showOnSitemap":true,"hidden":false,"visibility":null,"createdAt":1743450557,"updatedAt":1756840306,"publishedAt":1756840305,"lastReadAt":null,"division":{"id":282540,"name":"SeaSurf"},"tags":[],"metaImage":{"original":"https:\/\/images.podos.io\/4dm35nbka6lrvwk9qebm4rbpmlnjisqekkadxe1zvldmzygf.jpeg","thumbnail":"https:\/\/images.podos.io\/4dm35nbka6lrvwk9qebm4rbpmlnjisqekkadxe1zvldmzygf.jpeg.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/4dm35nbka6lrvwk9qebm4rbpmlnjisqekkadxe1zvldmzygf.jpeg.jpg?w=1920&h=1440"},"metaTitle":"","metaDescription":"","keyPhraseCampaignId":null,"series":[],"similarReads":[{"id":50052,"title":"South West Water should look in the mirror","url":"\/blog\/south-west-water-should-look-in-the-mirror\/","urlTitle":"south-west-water-should-look-in-the-mirror","division":282540,"description":"At SeaSurf, we\u2019re all about clean oceans, sustainable living, and ethical fashion. Our eco beach clothing is inspired by the sea \u2014 and made to protect it. That\u2019s why we couldn\u2019t stay silent after reading South West Water\u2019s latest press release","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/wfzvntgwirp02cilp5w6hegefnx2v5sbczsrp4wru2c1jqhr.jpeg.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/wfzvntgwirp02cilp5w6hegefnx2v5sbczsrp4wru2c1jqhr.jpeg.jpg?w=1920&h=1440"},"hidden":0},{"id":28906,"title":"How is organic cotton made?","url":"\/blog\/how-is-organic-cotton-made\/","urlTitle":"how-is-organic-cotton-made","division":282540,"description":"Organic Organic cotton is grown without the harmful chemicals that are in most pesticides and fertilisers. Instead, our farmers use natural fertilisers like cow poo.","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/fifvzvzmqkhjj5ruduogorwd8idemg5dvvxfnx7dfndgr1uu.jpeg.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/fifvzvzmqkhjj5ruduogorwd8idemg5dvvxfnx7dfndgr1uu.jpeg.jpg?w=1920&h=1440"},"hidden":0},{"id":47706,"title":"What big beach clothing brands aren't telling you","url":"\/blog\/what-big-beach-clothing-brands-arent-telling-you\/","urlTitle":"what-big-beach-clothing-brands-arent-telling-you","division":282540,"description":"Many big brands rely heavily on synthetic fabrics like polyester and nylon","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/npmvpwfoi3kms2kna3ekjfqrktwm6haqngemtllzogxokhqo.jpeg.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/npmvpwfoi3kms2kna3ekjfqrktwm6haqngemtllzogxokhqo.jpeg.jpg?w=1920&h=1440"},"hidden":0}],"labels":[]}